Chief Marketing Officer
Experience
23 Yrs
John Brockelman is Chief Marketing Officer for State Street Global Advisors, the fourth largest asset manager in the world. He is responsible for all aspects of marketing for the firm, including data and analytics, institutional and advisor channel marketing, brand and advertising, investment content, digital, communications, and social media. John is also a member of the Executive Management Group, the company’s most senior strategy and policy-making team. He joined State Street in 2015 and previously served as Global Head of Brand Marketing & Communications.
Under his leadership, his team successfully rebranded the firm and has been recognized for marketing excellence, including multiple Cannes Lions Grand Prix, Clio, and Effie awards. In 2020 he was named Marketer of the Year by the Financial Communications Society.
Prior to State Street, John held several marketing and communications roles at Fidelity Investments where he most recently led corporate affairs, executive communications, and corporate marketing communications teams. Prior to Fidelity, John served as a senior advisor to former Massachusetts’ governors William F. Weld and Paul Cellucci.
He currently serves on the Board of Directors at the Lawrence Boys & Girls Club and the Association of National Advertisers Business Marketing NYC. John earned an AB from Colby College.